Watapix
Creative agency brand identity

Watapix, a multi-channel communication agency, needed a rebrand to boost brand awareness and align the identity with their customer base. I started with research: logo exploration, brand personality, and visual language developed through sketching and iteration. The result was an identity that felt modern and professional while remaining distinctive. I designed the logo and brand guidelines while working at Watapix, so the process was collaborative and rooted in an understanding of how the agency operates.